The English Football League (EFL) club, Ipswich Town have announced a partnership with the IT service management company, Halo.
As part of the deal, the brand has become the club’s official sleeve sponsor.
The Stowmarket-based service management experts has also been named the principal partner of the team. The Halo emblem will be displayed on the left sleeve of Town’s home, away, third, and keeper outfits throughout the arrangement.
The deal with Halo, who is also the partner of the McLaren Formula 1 Team, which will run until the end of the 2026/27 season, sees two Suffolk businesses join forces.
Additionally, Halo’s branding will also have a strong presence inside Portman Road, on top of the Cobbold Stand executive boxes.
Town CEO, Mark Ashton, said, “We’re absolutely delighted to be working with Halo as a new Principal Partner of the Club. To be partnering with another Suffolk business is a real source of pride for us all and we are looking forward to seeing the Halo logo on our playing kits.”
Paul Hamilton, Halo CEO, said, “We’re proud to partner with Ipswich Town at such an exciting time for the Club and are excited to see our logo on the kits for the first time against Norwich. As a Suffolk business ourselves, joining forces with and supporting such a high-profile presence within the county feels like a natural fit for us, with both Halo and the Club sharing many of the same values.
“We are committed to the county and are working to become the world’s first purebred unicorn business, with the aim of reaching a billion-pound valuation without outside investment, and are looking forward to what we all hope is continued success both on and off the pitch.”
Town’s Commercial Director, Andy Wooldridge, said, “This agreement is a significant step for the Club, as we look to develop our Club Partner programme. It is important that we partner with the right organisations and Halo are compatible with the Club on so many levels. They may have the local roots with their talented team of people living in our community, but they are a global business and a leader in their field. We look forward to working with Paul and his team on this exciting partnership over the next three-and-a-half years and beyond.”
In the coming weeks, fans can add the new sponsorship logo to the sleeve of all replica kits, with all earnings going to the Ipswich Town Foundation owing to Halo’s generosity.
