United Kingdom-based Genius Sports Group (GSG) has won the partnership rights with the American sport – Pro Footvolley Tour to drive the global growth of the sport. GSG is the leading provider of Sports data and technology that powers the sports, betting, and media ecosystem.
The UK based company & the American sporting league signed a ten years long deal for the league’s exclusive data, live streaming and sponsorship rights. GeniusLive, an award-winning live-streaming platform powered by Genius Sports will support Pro Footvolley Tour in broadcasting the matches live all around the world. Footvolley is an interesting combo of beach volleyball and American soccer. It is revolutionizing and eye-candy to the audiences as well. Through GeniusLive, the Pro Footvolley Tour will be broadcasted live first time ever.
Genius Sports Group promises through the exclusive betting & non-exclusive media rights, the Pro Footvolley Tour will reach a greater expansion. After this deal, the league will get new global network sponsors, commercial partners, and audiences.
The Pro Footvolley Tour is the leading professional touring series of footvolley having aired over 500 broadcast TV hours since 2012. During 2021, it will feature 26 official stops on the global Pro Footvolley Tour with an annual World Series of Footvolley to be produced each summer.
According to Genius Sports, this partnership adds to more than 170,000 official rights events Genius Sports Group offers to its sportsbook customers around the world each year. On October 27, 2020, Genius Sports Group entered into a business combination agreement with DMY Technology to drive its expansion as the leading provider of official data and technology powering the global sports, betting, and media ecosystem.