fuboTV acquires Bengaluru tech startup

The key objective of is to recognise and check players and key objects like brand logos and products in real-time.

The US-based network, fuboTV has announced that they have acquired the rights to the Bengaluru-based startup The Indian sports tech company is known for building artificial intelligence based on fan involvement and monetary stage. The TV network which runs in the United States, Canada and Spain have recently recorded over one million subscribers.

The CEO of Fubo tv, David Gandler said, “With, we will be able to create new experiences that integrate interactivity and data directly within our live TV feeds, pushing the boundaries of innovation even further.”

He further added, “We’re excited about this company ( It actually provides foundational back-end tech for our company.”

The Bengaluru-based company was started back in 2018, it was founded by Ashok Karanth and Akshay Chandrasekhar. The key objective of is to recognise and check players and key objects like brand logos and products in real-time in live video feeds. It will also help get better play-by-play identification and frame-accurate video data synchronisation, through their technology, which is important to execute free to play games and real money betting.

This is not the first time that any network has been’s client. Previously Comcast, Champions Basketball Network, Brazil’s TV NSports and Japanese J1 league teams too have approached

The deal includes contextual content on the broadcast like showcasing data and other analyses about players, they also declared that fans now can interact with brands and sponsors to get sports-related merchandise. will also help fuboTV in its electronic program guide and cloud DVR features.

Gandler on the deal said, “We aim to turn passive viewers into active participants through the launch of two interactive product features: real-money wagering and free-to-play games. We believe these features will represent a new potential customer on-ramp to our experience, driving greater levels of engagement.”

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