Asia’s leading jobs and talent platform, foundit has appointed ace bowler Jasprit Bumrah as its brand ambassador.
This cooperation demonstrates the synergy between Bumrah’s defining characteristics—precision and speed—and foundit’s AI-powered job search, which finds suitable opportunities.
V Suresh, CEO of foundit, said, “We are delighted to partner with ICC’s Cricketer of the Year, Jasprit Bumrah. His exceptional performances for India in 2024 across multiple formats including winning a World Cup have not only captivated cricket enthusiasts worldwide but also exemplify the qualities essential for success—agility, precision, and dependability. These attributes closely align with foundit’s commitment to empowering professionals with the skills needed in today’s dynamic job market. We look forward to a meaningful and successful collaboration.”
Anupama Bhimrajka, Vice President – Marketing of foundit, said, “Jasprit Bumrah’s precision, speed, and reliability mirror the qualities we uphold at foundit. With 70% of India’s jobseekers tuned into cricket, Bumrah connects with a vast and engaged audience — making him an ideal brand ambassador for foundit. With advanced AI-powered job search, we remain committed to matching job seekers with the perfect opportunities.”
The collaboration will highlight similarities between Bumrah’s steady, precise accuracy in the field and Foundit’s data-driven job search, demonstrating how both thrive by concentrating on the appropriate actions at the appropriate times.
In the upcoming months, a campaign featuring Bumrah will make its debut on a variety of media platforms, highlighting the value of using state-of-the-art technology to identify the ideal moment.
foundit, formerly Monster, is Asia’s premier jobs and talent platform, providing full employment solutions to recruiters and job seekers in APAC and ME. Along with a sophisticated AI-powered job search, foundit provides e-learning, assessments, and services for resume creation and interview preparation.
Since its start, the organisation has connected more than 120 million job seekers in 18 countries with suitable career openings and upskilling possibilities. foundit is also the official talent partner of the Badminton World Federation (BWF) over 20 prominent world tour tournaments.
Over the last two decades, the company has been a market leader in recruiting solutions, launching cutting-edge systems to provide recruiters with access to both passive and active applicants.