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Formula 1 Crypto.com Miami Grand Prix partners with Gainbridge

Gainbridge, as the title partner of the start/finish club and suites, will have prominent branding throughout the MIA campus.

South Florida Motorsports (SFM), the promoter of the Formula 1 Crypto.com Miami Grand Prix, has announced a multi-year founding partnership with a self-managed innovative digital platform, Gainbridge. The Formula 1 Crypto.com Miami Grand Prix will be held in Miami Gardens for the first time on May 6-8, 2022.

Gainbridge, as the title partner of the start/finish club and suites, will have prominent branding throughout the MIA campus. Fans in the start/finish line area have the best view of the action, with access to a premium panoramic view of the paddock, pitlane, starting grid, and the longest straight track, allowing them to see racing from both the north and south sides of the circuit.

There’s something for everyone next door in the north campus fan zone presented by Gainbridge. This area will be open to all ticket holders and will feature food and beverage experiences, activations, art installations, and, to top it all off, viewing decks for all racegoers to enjoy views of one of the longest straights.

Jeremy Walls, Senior Vice President, Chief Revenue Officer of Hard Rock Stadium & Formula 1 Crypto.com Miami Grand Prix, said, “Gainbridge brings a prestigious modern brand to our event and will be a proactive partner for many years. Through this partnership, and the opportunities for engagement and exposure across our track and campus, they will be able to educate Formula 1® and South Florida audiences on their self-managed platform and tools empowering investors to grow and protect their savings.”

Gainbridge’s Chief Marketing Officer, Bill Shelton, commented, “This partnership reflects our mission to be innovative and tech-driven, empowering people with access to tools to make every second count. We couldn’t be more excited to showcase our bold brand and give fans the ability to experience the events and hotspots Miami has to offer.”

Recently, SFM has also announced a multi-year collaboration with Hard Rock International for the Formula 1 Crypto.com Miami Grand Prix.

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