Italian football giants, Inter Milan have extended the sponsorship deal with the automobile brand Volvo. The association started back in 2007 and will run till 2020-21 season.
As per the agreement, Volvo will continue to supply cars to the club with the inclusion of XC90 T8 Plug-in Hybrid, the flagship model of Volvo’s Recharge range which contains a rechargeable hybrid engine. The main focus is on the sustainability of the vehicles.
SportsMint learnt from its sources that the previous deal between the two organizations was termed around $1.1m per season. Recently Inter Milan has strengthened its sponsorship portfolio by signing with a wide array of brands.
It signed a regional sponsorship deal with top-up and payment services brand Snaipay, followed by a multi-year agreement with EA Sports as ‘Official Video Games Partner’. The club has recently signed its first ever sleeve sponsorship contract with Australian forex provider IC Markets for three-seasons till 2022-23.