Claro, a telecommunications company, has been signed as the regional supporter of the FIFA World Cup Qatar 2022. Claro has a global customer base. The company provides cellular phones, internet, television, and other telecommunications services.
The new agreement provides fixed-line and wireless telecommunication services, as well as wireless telecommunication end-user services, in Argentina, Brazil, Chile, Colombia, Ecuador, Paraguay, Peru, and Uruguay.
Claro will leverage its association with the tournament as a regional supporter by running different promotions to interact with passionate fans across South America through brand assets, tickets, and pre-produced content available with Claro throughout the year leading up to the FIFA World Cup 2022.
FIFA’s Director of Commercial Revenues, Nick Brown, said, “Claro will help to build excitement ahead of this year’s tournament and bring the joy of this groundbreaking competition to South America, a continent that has produced the FIFA World Cup champions on nine occasions over the years.
“A proud supporter of sporting events, Claro’s desire to utilise its role as a Regional Supporter to engage fans of all ages across the likes of Argentina, Brazil, Chile, Colombia, Ecuador, Paraguay, Peru and Uruguay, all passionate football nations, will contribute to making the FIFA World Cup 2022 a truly global celebration of the beautiful game.”
José Félix, the President of Claro Brasil, commented, “At Claro, we are proud to participate in one of the greatest events on the planet, which engages millions of football fans and unites so many people, geographies and cultures at the same time. Claro is a market leader in the main countries of the region and, through its high-quality connectivity services in South America, will help bring the excitement of the FIFA World Cup Qatar 2022 to its customers and all of South America.
“Claro has a unique capacity in telecommunications to engage fans with all the emotion that a FIFA World Cup represents. Anywhere they go, our customers will be connected to Qatar through our telecommunications services, as the Official South American Telecoms Operator of the FIFA World Cup Qatar 2022.”
Brazil and Argentina have already qualified for FIFA World Cup which will be held from November 21 to December 18, 2022, with up to three more spots available to South American teams.