The International Basketball Federation (FIBA) Basketball World Cup 2023 will be televised in Japan by TV Asahi and Nippon TV following a broadcasting deal being struck between the three parties. Dentsu, FIBA’s sole rights holder in the province, negotiated the arrangements with TV Asahi and Nippon TV.
TV Asahi and Nippon TV, two of Japan’s biggest and most successful broadcast networks, have held long-term Olympic licenses, which included the recent 2020 Summer Games in Tokyo.
The FIBA Basketball World Cup 2023 qualifiers would be televised on the two networks. Although Japan already has qualified as a host country, they are competing in the qualifying matches to ensure that they’ll be at their finest for the World Cup in August 2023.
The FIBA Basketball World Cup 2023 begins on August 25, 2023, and will be held among three host countries: the Philippines, Japan, and Indonesia for the first time.
Japan is presently placed second in Group B of the Asian Qualifiers for the FIBA Basketball World Cup 2023, and shall face Australia on July 1 and Chinese Taipei on July 3.
Since November of last year, 80 national teams have been competing domestically and in overseas games for over six qualification periods in order to qualify for the FIBA Basketball World Cup 2023. In the run-up to FIBA’s flagship men’s event, the Qualifiers are all being held in four regions: Africa, the Americas, Asia/Oceania, and Europe.