The Russian Premier League outfit, FC Lokomotiv Moscow, has partnered with the Russian sports betting company, Fonbet. In this agreement, the bookmaker becomes an official partner of the club.
The deal will run for the next five years, in which Fonbet will be advertising their logo on the team’s jersey both in RPL and the Europa League.
In addition to that, the company’s red and white logo will also be featured across the Russian Railways Arena. Apart from that, both the partners will be hosting an event very soon in order to inform the details about the new partnership deal.
However, till now it has been reported that both of them will be working together, side by side, to drive fan engagement by creating and publishing a series of promotions and social media activities on match days.
Speaking on the occasion, Nikolay Koshkin, Sales & Marketing Director for Lokomotiv, said: “Today we are starting our journey together. Lokomotiv has always had big goals. This applies as much to our players on the field as to our office and business team.”
“It’s fantastic that Fonbet, the Russian betting market leader, is FC Lokomotiv’s newest partner. We have a lot of work to do together in the future. We have a series of promotions planned that will please our fans. We’ll do it all. whatever is in our power to be the best on and off the field,” he said.
Adding to it, Alexander Paramonov, General Director of Fonbet, said, “We are happy to start such an interesting partnership. In all the years that the Russian Championship was held, Lokomotiv was in the top positions”.
Paramonov added, “The team has always fought for the title and has given the Russian national team top players, three championship titles, a record nine domestic Cups, and three Super Cups. So Fonbet couldn’t be happier to be a part of this story.”
Currently playing in the Russian Premier League, FC Lokomotiv Moscow sits fourth in the league table, collecting 25 points from their last 14 games. While the club will play its next match after the international break on 20th November, facing Akhmat Grozny.