Everton Football Club, a storied Premier League (PL) club, have announced a partnership with the Ukrainian vodka brand, Nemiroff.
The worldwide known brand, which has a long history spanning more than 150 years, has been named the club’s official premium vodka partner.
🍸 Welcoming Nemiroff Vodka to the team as our new Premium Vodka Partner. The Spirit of the Blues meets a bold new flavour! 💙
— Everton (@Everton) November 22, 2024
⚽️ 'Cheering on! That's My Spirit'
Since its inception in 1872, Nemiroff has created award-winning vodka by combining rich legacy with a spirit of creativity, upholding its tradition of employing all-natural ingredients and unique formulas. Today, Nemiroff is Ukraine’s leading vodka exporter, with a presence on five continents and over 130 international accolades, including the title of Vodka Brand Champion 2024. The brand is considered as one of the world’s fastest growing spirits firms.
The agreement will allow Nemiroff to interact with Everton supporters through exclusive and immersive events, while the brand will get visibility through pitchside LED advertising and huge screens at Goodison.
Richard Kenyon, Chief Commercial and Communications Officer at Everton, said, “We are pleased to welcome Nemiroff to our growing partnership portfolio. Nemiroff is a well-established and growing vodka brand and we look forward to supporting their continued growth during the course our partnership. I’d like to thank Nemiroff for choosing to partner with Everton and our partnerships team for securing this exciting new deal for the Club.”
Yuriy Sorochynskiy, CEO of Nemiroff, added, “We are incredibly proud to partner with Everton Football Club, an institution with a rich heritage that shares our values. This marks an important milestone for Nemiroff as we expand into the world of sports. Just like football, Nemiroff is all about passion, unity, and celebrating moments that bring people together. Just like Everton, Nemiroff is rooted in tradition yet driven by the pursuit of excellence and growth.
“Both of our brands have a deep connection to the people we serve, and together, we are inspired by a vision of building a future where our communities thrive. This partnership is a reflection of our common indomitable spirit—one that celebrates history while striving for greatness. We aim to elevate the energy and excitement of football fans around the globe, as Cheering on – That’s Our Spirit!”
Nemiroff is devoted to sustainability, which is consistent with its ideals. Nemiroff is always working to lower its environmental impact through responsible sourcing, energy-efficient production, and the BIOGAS program, all while contributing to social welfare and helping Ukrainian communities.
Recently, the brand also developed associations with West Ham United and Aston Villa FC.