The Indian Super League (ISL) club, East Bengal FC have extended their partnership with the radio station, 92.7 Big FM.
The announcement was made on the club’s social media channels, confirming the continuation of a successful collaboration.
While specific details regarding the terms of the renewed partnership have not been disclosed, the pact’s extension signifies the mutual commitment and shared goals between the two entities. The previous collaboration has proven beneficial for East Bengal FC and 92.7 Big FM.
As part of the renewed agreement, 92.7 Big FM is expected to continue providing comprehensive coverage of East Bengal FC matches, exclusive player interviews, and behind-the-scenes access. The radio station’s vast audience will play a crucial role in connecting the club with its passionate fan base.
92.7 Big FM, India’s second-largest private radio station, is renowned for its popular Bollywood music, engaging programming, and the catchy slogan “Dhun Badal Ke Toh Dekho.” With a strong nationwide presence, the station has become a household name, aiming to entertain, inform, and inspire its listeners.
East Bengal FC’s 2023-24 season was a mixed bag of triumphs and challenges. The club achieved a historic Super Cup victory, securing a spot in the AFC Champions League qualifiers. However, inconsistent ISL performances resulted in a ninth-place finish.
Building on the momentum from the Super Cup, East Bengal FC are determined to make a strong impact in the upcoming 2024-25 season. Having secured Premier 1 club licensing, the club is focused on strengthening its squad and competing at the highest level. The signings of Dimitrios Diamantakos and Jeakson Singh are key additions to the team as they prepare for the challenges of the AFC Champions League qualifiers.