Cricket South Africa (CSA) has announced a new partnership with the global online sports betting and gaming platform, Dafabet.
This three-year deal sees Dafabet become the official team associate sponsor for the Proteas men’s and women’s teams.
Starting with the upcoming T20I series against the West Indies, the Proteas will display the Dafabet logo on their jerseys. This partnership marks a strategic move for CSA to build affiliation with a prominent entity while providing Dafabet with a prime platform to engage with a passionate cricket fanbase.
Commenting on the partnership, CSA Chief Executive Officer, Pholetsi Moseki, said, “CSA is extremely excited to welcome Dafabet as an official Team Associate Sponsor. We look forward to building a strong and innovative partnership with them over the next few years.
“We are thrilled to partner with a prominent leader in sports gaming. This will help us expand our reach and connect with new audiences across global platforms.
“We anticipate a collaboration that will create valuable alignment for both the Proteas Men and Proteas Women.”
John Cruces, Head of Sponsorship at Dafabet, added, “We are extremely proud to partner with Cricket South Africa. As we continue to expand our presence in the sport, collaborating with CSA will only help us reach our goals. We look forward to continuing our collaboration and wish them the best of success.”
Dafabet offers a wide range of sports betting options, including cricket, football, tennis, and more, along with a live casino and various other gaming products. The company has established itself as a trusted and reliable name in the industry, known for its competitive odds, user-friendly interface, and generous bonuses. In South Africa, the company has already made its mark as the naming partner of the Warriors since 2021 and St. George’s Park since 2022.