The American commercial broadcasting network, CBS, has announced the signing of a multi-year deal with the English football governing body, The Football Association (FA). Following this deal, CBS has secured the rights to broadcast the matches of the Women’s Super League starting from the 2022/23 season.
The media rights were earlier handled by NBC since the start of the 2020/21 season. But this time, CBS and Paramount+, have emerged as the official broadcaster of WSL. Both will be telecasting a total of 57 matches during the 2022/23 and 2023/24 seasons.
While CBS has informed that it will be broadcasting only selective matches, however, the Paramount+ will be streaming every game of the Women’s Super League.
Speaking on the occasion, Dan Weinberg, Executive Vice President, Programming, CBS Sports, said: “The Barclays FA Women’s Super League features some of the most recognizable soccer brands in the world and is an excellent addition to CBS Sports’ premium soccer portfolio.”
“We look forward to bringing the exciting action of the BFAWSL to fans across Paramount+ and CBS Sports Network. With our wide array of soccer properties and robust year-round match coverage, we are a must-have for soccer fans,” he added.
Adding to it, James Ralley, the Football Association’s head of broadcast and media rights, said: “CBS’ delivery of soccer, whether men’s or women’s, is of the highest quality, and their reputation within the industry is one that is growing rapidly. We look forward to working with them over the next few years.”
The Barclays FA Women’s Super League was launched back in 2011 as an eight-team, semi-professional competition. However, over these past years, the league has successfully evolved as a professional league. The league currently includes 12 participants, while it also features some women’s football stars in it.