The premium sportswear brand, Castore has signed a multi-year partnership with the Surrey County Cricket Club.
In this development, Castore has been named the official teamwear supplier of the club from the 2023 season. With this advancement, Castore has replaced Adidas as the team’s official kit supplier. The teamwear provided by Castore will be worn by men’s and women’s teams, all club staff along with all levels of the country’s age group system.
Commenting on the partnership, Pascal Lafitte, Director of Partnerships at Castore said, “We are thrilled to be partnering with Surrey, arguably one of the most successful county teams in the modern era. Not only are they a hugely impressive brand but we share the mindset of relentlessly pursuing ways to optimize performance, encapsulated by Castore’s motto ‘Better Never Stops’.
“Surrey have an impressive reputation for creating one of the best production lines in cricket and we’re extremely excited to be supporting not only the men’s and women’s teams but also the very impressive pathway system that the Club have developed.”
Gareth Batty, Head Coach at Surrey CCC, said, “We’ve worked closely with Castore to produce a bespoke range of kit for all teams representing Surrey to wear. Castore are a top sportswear brand and we share their vision for constant improvement on and off the field. The 2023 season will be another big one for the club and we’re pleased to have Castore join us for the campaign.”
Castore has rich experience in partnering up with cricket entities around the globe – Kent Cricket, Cricket South Africa (CSA), Genoa Cricket Club, and England and Wales Cricket Board (ECB). In the most recent developments, Castore also marked its MotoGP debut with the Repsol Honda Team partnership.
Castore was founded in 2015 and sells its products in over 50 countries around the world. The company aims to create the lightest, most long-lasting and highest-performing sportswear on the market.