Casagrand, a leading real estate developer in India, has unveiled a new brand campaign featuring the legendary Indian cricketer, Sourav Ganguly.
Titled “Transforming Lives,” the campaign seeks to inspire homebuyers across the country by drawing parallels between Ganguly’s illustrious career and Casagrand’s dedication to redefining the residential real estate landscape.
The campaign highlights Casagrand’s commitment to quality, innovation, and customer satisfaction. By associating with Ganguly, a respected figure known for his leadership and determination, Casagrand aims to resonate with homebuyers who aspire to build a strong foundation for their lives.
A visually stunning television commercial (TVC) produced by Hi-Flicks Media showcases Ganguly’s journey of overcoming challenges and becoming a cricketing icon. The TVC emphasizes how leadership, vision, and a relentless pursuit of excellence can transform not only sports but also industries like real estate.
The campaign is live across multiple platforms, including television, print, digital, and social media. Casagrand hopes this partnership can inspire homebuyers to realise their dreams and create a lasting legacy.
Hi-Flicks Media is a dynamic entertainment company specializing in creating engaging content for Gen Z and Millennial audiences. With a focus on stories, tales, facts, and information, Hi-Flicks aims to shape the conversation and solve boredom.
Casagrand is a renowned real estate developer in South India, known for its commitment to quality and customer satisfaction. With a strong presence in cities like Chennai, Bengaluru, Coimbatore, and Hyderabad, Casagrand has successfully delivered numerous residential projects, including apartments, villas, and gated communities.