Cardiff City FC extend sponsorship pact with Morgans Consult

Morgans Consult has worked with Cardiff City FC since 2012, providing branding and signage solutions for the club and Cardiff City Stadium.

The English Football League (EFL) Championship team, Cardiff City FC have inked a sponsorship extension with an experiential brand and signage consultancy, Morgans Consult.

The Morgans Consult Legends Lounge, one of Cardiff City FC’s most illustrious hospitality spaces, will yet again be sponsored owing to this renewal with Morgans Consult. The brand and signage consultancy has renewed its sponsorship of the lounge for the next two seasons after a successful collaboration with the club during the 2022/23 season.

Moreover, Morgans Consult’s completely branded room, which contains images of some of the team’s most famous players, provides a great matchday experience as well as a location for Morgans Consult to entertain its important customers and visitors.

Morgans Consult has worked with Cardiff City FC since 2012, providing branding and signage solutions for the club and Cardiff City Stadium. The entity is additionally focusing on the Cardiff City Foundation facilities at the House of Sport, as well as the massive Cardiff City FC Academy complex in Llanrumney, which is set to open in the coming months.

Michael Kitchin, Managing Director at Morgans Consult, said, “Morgans Consult is proud of its Cardiff roots. These roots reach back over 200 years to our origins as stone masons. And while our client base is now UK wide, our home is very much Cardiff! Sponsoring the Legends Lounge presents us with a fantastic opportunity to strengthen our relationship with the club, its fanbase and the city. To be aligned with a club with such passionate support, sizeable brand presence, and reputation, gives us a platform to promote our business and showcase our work.

“Sponsoring the lounge also gives us an opportunity to engage directly with likeminded businesses. There’s a fantastic buzz around Cardiff City at the moment, everyone at Morgans Consult is excited by this partnership and for the season ahead.”

James Bibby, Head of Commercial at Cardiff City FC, said, “We are thrilled to continue our partnership with Morgans Consult for the next two seasons. The Legends Lounge has quickly become one of our most popular hospitality suites, with guests enjoying the fantastic facilities in the Lounge every matchday throughout last season. As we embark on another exciting Championship campaign, I am excited to have Morgans Consult on board with us once again, and look forward to seeing plenty of Bluebirds supporters in the Legends Lounge over the next two years.”

In the five games played yet in the EFL Championship, the side has only managed to win one game, thus lying in 19th position in the points table. They next play against Swansea on September 17.

Related Articles

Latest Articles