Burnley FC, the newly promoted Premier League (PL) outfit, have announced a virtual reality matchday partnership with Rezzil, the global leader in VR sports technology.
As part of Burnley FC’s continued cooperation with Rezzil, the club will provide a first-of-its-kind, immersive virtual reality broadcast of the Clarets’ pre-season friendly vs S.S. Lazio on August 9, 2025, allowing fans all over the globe to experience Turf Moor in VR.
With this agreement, fans of the beautiful game will be able to experience the whole match live in VR via the Premier League Player app on Meta Quest headsets, delivering the energy of Turf Moor directly into homes around the world. This project puts Burnley FC at the forefront of fan interaction and digital innovation in football, demonstrating the club’s dedication to adopting emerging technologies that improve fans’ experiences with the beautiful game.
Burnley FC Chairman, Alan Pace, said, “This partnership with Rezzil and Premier League Player allows us to share the magic of Turf Moor in a truly immersive way. It reflects our forward-thinking approach to fan engagement and our commitment to global supporters. Our mission is to provide the best experiences to fans, and by entering into the world of Virtual Reality, they can get closer to the game than ever before.”
As part of the pre-season preparations, supporters can expect a rich, immersive matchday experience for the final ffriendly before Scott Parker’s team returns to Premier League play. Highlights include a virtual seat inside Turf Moor that provides a complete 360-degree panoramic view of the pitch, live commentary, and real-time images of player shirts and club insignias. The experience is built as a specialised single-user VR environment, allowing for concentrated and uninterrupted watching. Best of all, it is free to access through the Meta Quest Store, with no memberships or paywalls necessary.
Rezzil’s cutting-edge VR technology, which is used by professional athletes and prominent clubs, is now central to this unprecedented broadcast experience. As the Premier League’s official partner, Rezzil aims to build the future of fan interaction by bringing fans closer to the action through immersive, next-generation matchday experiences.
Andy Etches, Co-Founder of Rezzil, said, “We’re thrilled to collaborate with Burnley FC and the Premier League Player to bring fans a truly next-generation football experience. Our technology has long been trusted by elite athletes to sharpen performance, and now we’re using that same technology to bring it to supporters. It’s a new way to watch football; it’s like having a seat in the stands.”
Before this deal, the Clarets also partnered with X Corporation (formerly Twitter), the popular social media website. Burnley FC and X will work together to deliver extraordinary fan connection, content, and brand amplification using X-powered campaigns and creators when the club returns to the Premier League in 2025–26.
