Brembo, a leading manufacturer of high-performance braking systems, has signed a deal to become the title sponsor of the Italian Grand Prix for the 2024 and 2025 MotoGP seasons.
The agreement has elevated the high-performance brake supplier’s prominent role within the motorcycle racing world and strengthened its existing partnership with MotoGP.
The upcoming race weekend at the Autodromo Internazionale del Mugello (May 31 – June 2, 2024) will be officially titled the Gran Premio d’Italia Brembo. This marks Brembo’s return to title sponsorship within MotoGP, having held the naming rights for the Grande Prémio Brembo do Algarve i.e. the Portugues GP in 2021.
The deal further solidifies Brembo’s deep connection to MotoGP. For nine consecutive championships, the leading brake manufacturer has been the sole supplier of braking systems to all MotoGP teams, solidifying its position as a leader in motorcycle brake technology.
This title sponsorship builds upon Brembo’s existing role as the braking inspiration partner for MotoGP, a partnership extending until 2027. Through this partnership, Brembo provides data for the TV graphics that showcase the incredible stopping power of MotoGP bikes.
Daniele Schillaci, CEO of Brembo, said, “We are thrilled to announce that Brembo will be the title sponsor of the 2024 and 2025 Italian Grand Prix at Mugello, a circuit that has been an integral part of the calendar since 1976, capable of evoking the history and allure of motorcycle racing on a global scale. Our long tradition in motorsport and this collaboration with MotoGP mark our ongoing commitment to innovation and performance: our braking systems have been chosen by all teams for nine consecutive world championships, consolidating Brembo’s image as the undisputed leader and benchmark for riders and teams.
“MotoGP represents the evolution of motorsport and stands today as a dynamic platform to engage with an increasingly young and passionate audience. Values such as excellence, passion, and determination, shared by Brembo, are the driving force behind our growth and success and find their highest expression in this championship.
“Brembo, therefore, strengthens its partnership with MotoGP, becoming the title sponsor of the iconic Italian event. “We look to the future with enthusiasm, ready to write the next chapter of this thrilling story together, with the goal of inspiring and engaging the new generations, sharing the unique emotions that only motorsport can offer.”
Dan Rossomondo, Chief Commercial Officer of MotoGP™ rights holder Dorna Sports, said, “We’re very happy to welcome Brembo as the title sponsor for the Italian Grand Prix. Brembo have been an established presence in our sport as a supplier to the premier class, and it’s great news for MotoGP™ that the relationship has continued evolving, from supplier to Braking Inspiration partner and now also title sponsor for one of our most coveted race weekends. We’re looking forward to returning to Mugello for the Gran Premio d’Italia Brembo.”
Brembo, an Italian powerhouse in braking systems, has built a stellar reputation since its founding in 1961. The manufacturer’s expertise spans a wide range of vehicles, from high-octane performance cars and motorcycles to everyday automobiles. The premium braking brand’s commitment to innovation and design ensures not only exceptional stopping power but also aesthetically pleasing braking components.
This news coincides with the ongoing MotoGP season, where the competition is heating up. Currently, Jorge Martin of Prima Pramac Racing dominates the leaderboard with 129 points. Hot on his heels are Francesco Bagnaia (91 points) and Marc Marquez and Enea Bastianini, who are locked in a thrilling three-way tie for second place, each with 89 points. The championship continues with the highly anticipated Catalan motorcycle Grand Prix on May 26 at 5:30 PM IST.