Blue Owl Capital, a leading alternative asset manager, has announced an expanded sponsorship agreement encompassing all Grand Slam tennis tournaments in 2025.
This significant move has solidified Blue Owl’s position as the exclusive financial services partner for the Player Patch Program, with its logo prominently featured on the shirts of select players across all competition categories at the Australian Open, French Open, Wimbledon, and US Open.
Furthermore, Blue Owl has named Australian tennis professional Jordan Thompson as its athlete ambassador for the 2025 Australian Open. This partnership underscores Blue Owl’s commitment to supporting elite athletes and enhancing its global brand visibility within the world of professional tennis.
Commenting on the partnership, Blue Owl Chief Marketing Officer Suzanne Escousse said, “Just as Blue Owl is redefining alternative investing, we are supporting established and emerging professional players who are redefining the game of tennis. Tennis is a truly worldwide sport requiring peak performance in critical, high-pressure moments. This is the same ethos that underpins Blue Owl and allows us to focus on delivering results for our international client base. Following the success of our involvement with the Patch Program at the 2024 US Open, and given Blue Owl’s established presence within the country, Australia is the perfect place to kick off our presence across Grand Slam tournaments.”
Jordan Thompson added, “Blue Owl is focused on delivering excellence for its clients, which makes it a great fit for a partnership with professional tennis players. Support from firms like Blue Owl is tremendously beneficial for players who are preparing for career-defining events, especially the four Grand Slams. Our shared core values, including striving for success in every step of our journeys, whether that be in the financial services industry or competing as a professional athlete, are a perfect match. Alongside my coaches, my doubles teammate(s) and tennis fans, Blue Owl will play a key role for me here in Melbourne at the 2025 Australian Open.”
The Player Patch Program provides a unique platform for Blue Owl to connect with a global audience of tennis enthusiasts, showcasing the firm’s dedication to excellence and performance, values that resonate strongly within the world of professional sports.
Blue Owl Capital is a leading alternative asset manager focused on providing innovative capital solutions across private credit and real estate. With a global platform and a seasoned investment team, Blue Owl seeks to generate attractive risk-adjusted returns for its investors while fostering long-term value creation.