In a major boost for women’s football in England, Barclays has announced a significant renewal of its partnership with the Women’s Professional Leagues Limited (WPLL).
The multinational bank will continue to serve as the title sponsor of the Barclays Women’s Super League (WSL) and Barclays Women’s Championship, doubling its investment in the women’s game.
This landmark deal, the largest in women’s domestic football history, underscores Barclays’ commitment to supporting the growth and development of women’s football in the United Kingdom. The partnership will provide vital financial backing to the WPLL, enabling them to invest in key areas such as player development, infrastructure improvements, and marketing initiatives.
Nikki Doucet, CEO of Women’s Professional Leagues Limited, expressed her gratitude for Barclays’ continued support, saying, “Barclays has been a leading light when it comes to supporting women’s football and they become a founding partner for WPLL as we embark on a transformational journey to grow the game.
“This record multi-year investment demonstrates long-term commitment and is important because it provides positive endorsement and increased support for what we are trying to accomplish.”
Tom Corbett, Group Head of Sponsorship at Barclays, added, “I speak for all my colleagues when I say how proud we are to be continuing our sponsorship of football.
“This latest agreement solidifies our long-term commitment to supporting the game at every level and creating opportunities for everyone to benefit from it.”
The Barclays Women’s Super League has experienced rapid growth in recent years, attracting record-breaking attendances and captivating audiences worldwide. This renewed partnership will help to further solidify the league’s position as a global leader in women’s football.
As part of its commitment to women’s football across the United Kingdom, Barclays also serves as the title sponsor for the Scottish Women’s Championship and League One. This demonstrates the bank’s dedication to supporting the growth and development of the women’s game at all levels.
As the WSL and Championship expand, the WPLL and Barclays are committed to working together to create a sustainable and inclusive environment for players and fans alike.
Barclays is a leading British multinational bank headquartered in London. With a history spanning over 325 years, the bank offers a wide range of financial services to individuals, businesses, and institutions worldwide. Barclays operates in over 40 countries and is a global leader in the financial services industry.
The Barclays Women’s Super League (WSL) is the top tier of women’s football in England. Established in 2011, the league features some of the most talented female footballers in the world. Teams like Chelsea FC Women, Manchester City WFC, Manchester United WFC, and Arsenal WFC are perennial contenders for the WSL title.