FIFA, the governing body of world football, has announced a historic partnership with the Bank of America as the official bank sponsor of the FIFA World Cup 2026.
This groundbreaking collaboration has marked the first time a global banking institution has secured such a prestigious sponsorship.
As the official bank sponsor of the FIFA World Cup 26, Bank of America will collaborate with FIFA to develop programs that support youth football development, financial education, and social responsibility initiatives. The partnership will include extensive marketing and activation plans to engage fans and promote the tournament. The pact has made the bank FIFA’s first-ever global sponsor in the banking category.
Celebrating the agreement, FIFA President, Gianni Infantino, said, “We are extremely excited to welcome Bank of America as a global sponsor of this groundbreaking FIFA World Cup. Bank of America’s commitment to community engagement both domestically and globally aligns with our goals for the tournament and beyond, while its support of FIFA on an international basis is a major milestone for our organisation as we continue to serve our game for the benefit of the entire world.”
Bank of America Chair and CEO, Brian Moynihan, added, “Football connects the world like no other sport. FIFA World Cup 26 is a tremendous opportunity to celebrate the pursuit of excellence and how we deliver for our clients, teammates and the communities we serve across the U.S. and around the world.”
The partnership has united two global leaders who are committed to positively impacting communities worldwide. By leveraging the immense reach of the FIFA World Cup, Bank of America aims to connect with millions of fans while promoting financial inclusion and community development initiatives.
Bank of America is a leading American multinational investment bank and financial services corporation. It offers financial products and services to individuals, small businesses, and large corporations. Known for its extensive branch network and digital banking platforms, Bank of America plays a significant role in the U.S. economy and is a major player in the global financial market.
The FIFA World Cup 2026, to be co-hosted by Canada, Mexico, and the United States, will be the largest edition of the tournament in history, featuring 48 teams and 104 matches.