Australian Open has inked a new sponsorship extension with one of the leading insurance companies, Chubb. As part of the agreement, the brand is set to once again serve as the official insurance partner of the elite tournament.
Australian Open 2023 is all set to commence at Melbourne Park from January 16 to 29, 2023.
Tennis Australia, the nation’s governing body for tennis that arranges national and international competitions announced that the alliance between Chubb and the Australian Open had been renewed for an additional three years and will work until 2025.
Commenting on the partnership, Paul McNamee, Regional President of Asia-Pacific at Chubb, said, “The Australian Open provides a significant platform to amplify Chubb as the world’s leading property and casualty insurer and reinforce our reputation for premium insurance solutions and claims handling across the Asia-Pacific.
“The extension of our partnership with Tennis Australia represents our commitment to elevating the customer experience for our brokers, clients, and business partners while building consumer awareness of our brand and supporting our growth ambitions for this fast-growing region. We look forward to continuing our partnership with Tennis Australia.”
Exclusive broker and client accommodation, on-court signboards, on-ground consumer activation, and sponsorship of the Australian Open’s digital daily highlights will all be part of the joint effort at the Australian Open 2023.
Cedric Cornelis, Chief Commercial Officer of Tennis Australia, commented, “We are delighted to extend our partnership with Chubb, a global leader in insurance. Chubb has been a wonderful sponsor of the Australian Open since 2020, and we look forward to continuing our strong relationship. The company’s international growth and profile align perfectly with the Australian Open, being one of the world’s biggest sporting events.”
Recently, for the tournament, the organisers also inked a sponsorship extension with a car manufacturing company, Kia.