The Serie A club, Atalanta have signed a partnership with a firm focused on AI, Vedrai. In this collaboration, Vedrai has been named as the official artificial intelligence partner.
In this development, the Italian company will focus on the team’s youth academy.
The partnership has been etched on the common goals shared by the two parties involved – promote the talent of the new generation, encourage democratic access and support the positive messages of sport.
Vedrai was founded in May 2020 and within a couple of years time, it has become one of the leading companies in the sector. With a workforce of under 30 employees, Vedrai is competing in the market of artificial intelligence.
Following this association, Atalanta will receive Vedrai’s AI technology which will be helpful for both the marketing department and youth academy.
Speaking on the new partnership, Atalanta world CEO Luca Percassi, said, “There is no doubt that the collaboration with a technological company such as Vedrai, which believes in the same values as we do, will allow us to take on the challenges of the future and certainly grow mutually. We are delighted with this collaboration from which Atalanta will emerge stronger. We will share experiences that will allow us to better interpret what are the modern needs. We are very proud because there is a new generation of entrepreneurs that are courageously moving forward, and Michele Grazioli represents excellence in his field”.
Revealing the thought process behind teaming up with Atalanta, Michele Grazioli, President of Vedrai SpA, said, “We have chosen to support Atalanta because it represents the Italian SME in the purest sense of the word: a club that has managed to climb the Serie A from the province to compete with the greatest clubs of European football, through perseverance and hard work. The key to this growth is part of a very precise philosophy: believing in the youth, training them and putting them in the best conditions to express their potential. At Vedrai, we also believe that success starts with the growth of people, and that is why we are proud to be able to associate our name with this beautiful project”.
Atalanta will kick off their Serie A 2022/23 campaign on August 13, when they take on Sampdoria.