The football club, AS Roma has partnered with the credit card company, EML Payments and fintech firm, REPX to launch a prepaid card for its European football fans.
EML powers REPX’s new digital and physical product for the devotees of the Italian Serie A football team. In this collaboration, the General Purpose Reloadable (GPR) virtual and material cards designed by the electronic firms for the veteran club’s fanbase across Europe would provide a plethora of exclusive experiences and behind-the-scenes privileges for the cardholders. These cards can be ordered through an accompanying application, which will also allow the team to connect and engage with their growing followers and supporters.
Ian Clowes, the CEO of REPX commented on this association and said, “AS ROMA cardholders can enter a world of unique experiences allowing interactions with their favourite team, with access to exclusive offers and news about merchandising, tickets, invitations to VIP events and even meetings with their adored football stars.”
On this partnership, Nikki Evans, CEO Europe at EML also said, “EML’s thrilled to enable REPX to deliver a technologically advanced product to AS Roma as a platform to help reward supporters for years of loyalty across Europe.”
REPX is a fintech firm that permits sports brands, teams and athletes to improvise their connection with the fanbase through digital products, credit and debit cards. The company aims to create maximum outreach and engagement through electronic payments. The company have recently launched a similar product for the football club, AC Milan.
EML Payments is a payment solution platform that helps global businesses to create a content customer ecosystem. The firm provides highly skilled payments expertise to notable brands and conglomerates.
Last year AS Roma partnered with PlanetPay365 to provide its fanbase with exciting products of the digital company.