The Serie A team, AS Roma have announced a new sponsorship deal with the leading real estate portal for technological development in Italy, Idealista. Following this association, the company has become the club’s real estate partner for the 2022-23 season.
The new partnership was inked at Rome-Cremonese, where over 60,000 Giallorossi fans were present in the main stand. Along with them, viewers from all over the world also noticed the distinctive lime colour on the touchline LEDs.
Idealista is the central hub for anyone who is seeking a home or office in Spain, Italy, and Portugal.
As part of the alliance, Idealista will receive exposure during league home games at the Olympic Stadium. This new collaboration defines Idealista’s eagerness to centralise its existence in the capital, with the goal of adding value to partnerships and creating opportunities for the brand.
On the partnership, Idealista commented, “We are thrilled to have signed an agreement with an iconic club like AS Roma, with whom we share the same passion for excellence in work, the courage to take on new challenges, in sport as well as in the competitive digital market. applied to the real estate sector.
“We want to be ever closer both to people looking for a home and to agencies operating in the area. We have identified in AS Roma the Club capable of embodying the purest passion and offering the public the most rewarding experience, just like finding a home through idealista, the largest real estate platform in southern Europe. AS Roma always plays at home with us.”