The Ligue 1 side, AS Monaco have extended their collaboration with the social trading and multi-asset investment entity, eToro.
With this development, the main shirt partnership between the two parties will also include European competitions from the upcoming 2022/23 season.
The association between eToro and AS Monaco has been since the 2021/22 edition, which also involved domestic league fixtures.
The extension kicked off on August 2 when AS Monaco collided with PSV Eindhoven in UEFA Champions League preliminary fixture, where the team’s kit featured the brand’s logo in a European game.
Speaking on the extension, Jean-Emmanuel de Witt, AS Monaco Chief Executive, said, “By intensifying this partnership, EToro is asserting itself more than ever as our preferred partner and confirms the growing attractiveness of AS Monaco.
“The progress made since the beginning of our common adventure in 2020 is significant and bears witness to our excellent collaboration. We hope to continue in this way for a long time to come, supporting each other in our development, and look forward to the exciting season ahead together.”
“The extension of this partnership extension is another important step in our collaboration with AS Monaco in Europe,” added Valérie Kalifa, EToro’s French marketing director.
“We are pleased that our presence on the front of a jersey of a team who has qualified to play in European competitions is AS Monaco.
“We see this new opportunity as a unique opportunity to make all fans across Europe aware of online investing. This partnership is an important lever for the visibility and influence of our brand in Europe.”
With this partnership extension with the Ligue 1 side, eToro also has collaborations in the Italian top-flight league Serie A and English Premier League.
Earlier this year, AS Monaco signed partnerships with Purnell and VBET