The Indian pacer, Ishant Sharma has been announced as the brand ambassador of the Indian smart tech luggage entity, Arista Vault.
The company had created a planned advertisement reel featuring the 34-year-old speedster, in which he is talking about misplacing his kit bag before a very crucial encounter, and then used this reel to portray how people can prevent their major losses. There were also cases where the people criticised the entity for using Ishant’s video without asking for his prior permission. But the company soon revealed that it was a plan to announce the Delhi pacer as the brand ambassador for the luggage firm.
Founded by Col. Krishan Kumar Singh, Atul Gupta, and Purvi Roy in 2018, Arista Vault is a premium high-octane technology brand that develops smart products and instruments that can make human life more convenient and simplified. The firm has headquarters and offices in three major Indian cities and works with artisans all over India.
Speaking on the collaboration, Purvi Roy, Founder & CEO of Arista Vault, said, “Arista Vault is a brand that is all set to provide Smart Luxe Tech Gadgets for modern day men who are always on the go & are real hustlers who like to make smart choices. There couldn’t be a greater brand ambassador we could have imagined than Ishant Sharma, who perfectly embodies the attitude of a tough player and a veteran bowler with that extra touch of luxury. Arista Vault is India’s First Luxury Tech Brand for Men that is coming up with a smart range of products & accessories. Our products are built with utmost detailing & high-quality materials so that it can give a feeling of pride, possession to its owner and tint of luxury with ease of Tech.”
The Indian fast bowler will be seen playing for Delhi Capitals (DC) in the Indian Premier League (IPL) 2023.