Apex Group to sponsor West Indies vs England three-match Test series

Apex Group is one of the world's fastest-growing financial services providers, with over $2.2 trillion in assets.

Apex Group Limited, a global financial services provider, has been announced as the title sponsor of the three-match Test series between the West Indies and England in March 2022.

As part of this collaboration, the company will provide Cricket West Indies (CWI) with annual carbon footprint assessment and advisory services, with the ultimate goal of assisting CWI in becoming carbon natural. Apex will assist CWI in identifying and calculating the carbon emissions to which it contributes, allowing the organisation to lead the way in driving sustainability in cricket and implementing an action plan to reduce and offset these climate-changing outputs.

Apex Group is one of the world’s fastest-growing financial services providers, with over $2.2 trillion in assets. Notably, the Group is a global business leader in the provision of Environmental, Social, and Governance (“ESG”) services to both the private and public sectors, intending to drive positive, long-term change for people and the planet.

The Apex Test Series will consist of three Test matches, beginning from March 8-12, 2022, at the Sir Vivian Richards Stadium in Antigua, followed by a match on March 16-20 at the Kensington Oval in Barbados and concluding March 24-28 at the National Cricket Stadium in Grenada. The Test series, which is part of the 2021–2023 ICC World Test Championship, will be the first time the teams compete for the Richards–Botham Trophy.

Last year, CWI signed the global financial service provider as the official sustainability partner. The Group was also the shirt sponsor of Windies for the ICC Men’s T20 World Cup in 2021. 

Peter Hughes, Founder and CEO of Apex Group, said, “Following a challenging two years for sport, we are pleased to be a part of the return of International Test Cricket hosted in the West Indies. This is an important partnership for us, as we look forward to further leveraging the combined global platform Apex Group and the West Indies represent, to raise awareness for driving greater environmental sustainability in the sport; for fans, players and future generations.”

Johnny Grave, CEO of Cricket West Indies, commented, “We’re delighted to build on our growing relationship with Apex for the upcoming Apex Test Series, which continues to be the most anticipated and highest-profile international sports event in the Caribbean. With the West Indies versus England Test rivalry dating back nearly one hundred years, this deeper partnership with Apex enables CWI to make cricket more sustainable as we move towards the second century of West Indies cricket and build the next generation of cricketers across the Caribbean.”

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