The Serie A club, ACF Fiorentina have announced two new sponsorship deals with Windtre and Aqua Silva.
Following these new alliances, Windtre has been labelled as an official connecting partner.
For the next three seasons, this sponsorship will help Windtre majorly to gain exposure. The company’s logo will be placed at the Stadio Artemio Franchi in Florence for all Italian league and Coppa Italia matches.
Among other initiatives, the company will provide its consumers with the opportunity to watch the first team live and meet their favourite players.
Maurizio Sedita, Chief Commercial Officer of Windtre, said, “We’re very proud of this partnership. Fiorentina are a historic club in Italian football with a young and ambitious team, along with a traditionally passionate and loyal fan base. We can’t wait for the start of the season to strengthen our collaboration with the Viola, who we already work with as technology partner.”
ACF Fiorentina Director General Joe Barone, commented, “We’re proud that WINDTRE, the number one mobile operator in Italy and among the main fixed connectivity providers, has chosen to join the Viola family. It shares our club’s core values and is buying into our development plans, considering Viola Park as a strategic asset. It’s a project that WINDTRE has believed in since the start and this will become a significant partnership over the coming years.”
On the other hand, Aqua Silva has been named as the club’s official supplier. Acqua Silva water is sourced from the pristine springs of Sorgente Orticaia in Tuscany, with roots in the Pistoia Appennine Mountains, and has very light mineral content.
There are numerous alternatives open, including natural and sparkling types in a variety of bottle sizes to satisfy every need. With its distinct characteristics, the company has always taken great joy in its regional identity and has proven to be a strong supporter of the sporting world.
As part of the deal, the Acqua Silva logo will be featured at press conferences, and on pitch-side promotional screens at the Stadio Artemio Franchi in Florence. Moreover, it will also be the official water available in the stadium’s hospitality areas.
Acqua Silva President, Massimo Puccetti, stated, “We are really pleased to be able to announce this important agreement with the club. We have always championed sport and we are filled with pride at the prospect of supporting an ambitious team and top Serie A side like Fiorentina. We fully back the club’s manifesto and we are sure that there will be plenty of great successes to look forward to. Our organisations are brought together by common values: attachment to our region; the desire to be different and unique; a spirit of loyalty and fairness; and openness to new challenges. We feel certain that these shared principles can lead to a long-lasting relationship with great prospects for the future.”
Fiorentina General Manager Joe Barone, mentioned, “We are happy to join up with an outstanding regional company like Acqua Silva, which has shown its belief and investment in the values of sport over many years. This partnership demonstrates the quality of Fiorentina’s network with the best businesses in Tuscany.”
ACF Fiorentina will kick off their Serie A 2022/23 journey on August 14 against Cremonese.