1XBET spikes sponsorship deal with Volleyball World

The partnership between Volleyball World and 1XBET will encompass both indoor and beach volleyball tournaments.

Volleyball World, the international governing body for volleyball, has announced a five-year global sponsorship agreement with 1XBET, a betting company.

The partnership encompassed both indoor and beach volleyball tournaments, granting 1XBET significant advertising opportunities. As part of the deal, the company’s branding will also be prominently displayed on Volleyball World’s digital platforms and during live events.

Volleyball World, CEO, Finn Taylor, commented, “This partnership represents volleyball’s first-ever global betting sponsorship and is a response to the sport’s rising popularity. We are confident that 1XBET’s global reach will assist us in connecting with new audiences, driving the commercial growth of volleyball and further promoting the sport.”

1XBET company representative, said, “This long-term agreement with Volleyball World is important to our global strategy to support sports. We share the organisation’s desire to promote volleyball around the world and will do everything to support this idea. We are pleased to announce that 1XBET were presented for the first time as an official partner of the organisation at the start of the Volleyball Nations League on 14 May.”

1XBET is an online gambling company founded in 2007. The platform offers sports betting and casino games available in many countries, including India.

This partnership will cover events such as Volleyball Nations League (VNL), Volleyball World Championships and Club World Championships, as well as marquee beach volleyball events like the Beach Pro Tour (BPT) and the Beach Volleyball World Championships.

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