JioCinema, India’s top digital sports streaming platform, and Sports18, a premier sports broadcaster, have unveiled their impressive roster of sponsors for the exclusive broadcast of the India tour of South Africa.
This series hailed as a rematch of the intense ICC Men’s T20 World Cup 2024 final, has attracted a wave of sponsors eager to connect with India’s massive cricket fanbase.
Among the high-profile sponsors, apparel giant, Allen Solly and the popular electronics brand, MiVi stand out as co-presenting sponsors, securing prime visibility throughout the series. Their sponsorship highlights the widespread appeal of the series and the significant value brands see in aligning with such high-profile sports content.
Joining them is a lineup of associate sponsors, each bringing a unique brand appeal to the coverage. These include Rajshree, a popular mouth freshener brand; Mahindra Electric, promoting sustainable mobility with its electric SUVs; Shriram Finance, a reliable name in financial services; Uber, the globally recognised ride-hailing platform; Housing.com, India’s top online real estate portal; Motul India, a premium lubricant brand; and APAR Industries, a diversified industrial leader. This robust mix of sponsors underscores the viewership expectations and widespread appeal of the series.
JioCinema and Sports18 have become game-changers in sports consumption across India, offering viewers the ability to stream live matches, access premium commentary, and enjoy in-depth analysis on multiple platforms. JioCinema, a leading streaming app, delivers sports content across cricket, football, and more, while Sports18 brings live sports to TV screens. Together, they provide a seamless viewing experience that allows fans to follow their favourite games anytime, anywhere.
As of now, the four-match series is tied 1-1, with India claiming victory in the first T20I and South Africa winning the second. Cricket fans are eagerly awaiting the third match, set to take place on November 13 at SuperSport Park in Centurion, starting at 8:30 PM IST. With the stakes higher than ever, the India tour of South Africa promises to deliver thrilling moments and further cement the partnership between JioCinema, Sports18, and their extensive roster of sponsors.